Hi! We're Julie Cooper and Brett Cooper, fundraising copywriters for great causes. Does your fundraising bring in as much money as it could? You can send donor communications that stir hearts to action. We'd love to help. 💛 Start by subscribing to our FREE weekly newsletter.
How much is it worth to get all your questions answered? Great question! (Read on, please.) This is the 105th issue of the Fundraising Writing Newsletter. If you find value here, please tell your lovely peeps. (Your lovely peeps can subscribe here for free.)
In this issue:
Tuesday, September 12, 2023
Hi Reader,
Brett here:
I love questions.
Julie does too . . . but I'm pretty sure I love them more than she does.
I say this because Julie is apt to give me a relatively friendly kick in the shin under the table when I ask too many questions. Which is often.
For me, questions are like little lights that guide my path through the shadows of life.
I ask questions to get to know people...
...to get to know myself...
...to solve problems...
...to improve...
Because you could. At this Thursday's webinar.
If you're in the midst or on the brink of appeal planning, writing, and/or revising — then you might want to get expert answers to all of your appeal-writing questions.
For example — actual questions:
These are 25 of 87 questions asked and answered during the All-You-Can-Eat Q&A session of last year's appeal writing webinar with 90 minutes of training by Tom Ahern and what turned out to be over 4 hours of unlimited Q&A with Tom, Julie, and special guest Mary Cahalane.
This year's webby special guest will be Jeff Brooks.
(Jeff and Tom have written several of the most useful, influential books in the donor comms sector. Amazon can confirm.)
Tom will be training.
Jeff will be helping answer questions.
Julie will be moderating.
I will be behind-the-scenes-teching.
(And I'll be nerding out over all the great questions and answers flitting about like so many fabulous fireflies!)
Will you be there too?
Time to get on this?
Have you registered for Tom Ahern's appeals writing webinar this Thursday, September 14th?
If so, yay!
If not . . . and you are now or soon will be writing your year-end appeal . . . and you do not feel 100% confident . . .
. . . then I urge you to learn all about Tom's webby here.
(featuring guest expert Jeff Brooks!)
You can register via this informational page.
Or you can click this friendly red button:
Register Now |
After the webinar, you’ll receive learning materials including a video replay of the full 1.5-hour training plus the all-you-can-eat Q&A session...
(Which sessions can and usually do last for hours — and you can easily get your money's worth just by partaking of this unique smorgasbord of up-to-the-minute questions answered before your eyes and ears in real time!)
For your brain, heart, and funny bone...
Until next time: May good questions and good answers guide you like fireflies.
Grateful,
PS: Here's an old favorite from last year's appeal writing webinar — as part of our weekly video series, Win It in a Minute. You can (and maybe want to?) subscribe here.
A webinar attendee asks: “How do I create a sense of urgency in our appeals?”
Click below for Mary and Tom's answers...
Hi! We're Julie Cooper and Brett Cooper, fundraising copywriters for great causes. Does your fundraising bring in as much money as it could? You can send donor communications that stir hearts to action. We'd love to help. 💛 Start by subscribing to our FREE weekly newsletter.
Well, hello there, friend! (And a special welcome to the new subscribers from Martha's Vineyard Nonprofit Collaborative whom we had the pleasure of training earlier this week!) This is the 131st Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ 📬 Direct Mail + digital (like finding a puppy in your letterbox) ✅ Are you ready for the Great Wealth Transfer? Do you want more bequests?...
Welcome, You! This is the 130th Fundraising Writing Newsletter. If you find value here, please tell a colleague. (Your colleague can subscribe here for free.) In this issue: ✅ "...you, someone who loves them!" (Identity-based fundraising writing.) ✅ Mail Bag 📬 ✅ Randomly yours: to inspire and recharge you Wednesday, April 17, 2024 Hi Reader, Some tips are so simple that, when you hear them, you might have the urge to smack your forehead and exclaim, "I should have thought of that!" and "I can...
Welcome, You! This is the 129th Fundraising Writing Newsletter. If you find value here, please tell a colleague. (Your colleague can subscribe here for free.) In this issue: ✅ Photos not required. But if you do... ✅ 3 Tips for choosing the right photo for your appeal ✅ Randomly yours: to inspire and recharge you Thursday, April 11, 2024 Hi Reader, If you read my fundraising photo tips newsletter from last week, this right here is where I pull a Columbo and say, "Just one more thing." (If you...